Amid reports that UK shop prices have risen last month by 0.4 per cent with non-food items rising 0.6 per cent, baby clothing and goods retailer JoJo Maman Bebe has announced it will be raising its prices, due to widespread supply chain issues.

The brand revealed it had seen shipping costs quadruple in recent months and “had no choice but to pass on some of these costs to our customers.” In an interview on BBC Radio 4’s Today programme, Commercial Director Gwynn Milligan said that the firm had seen increases in the cost of raw materials including wood, paper and plastics which may affect items such as its toys or changing mats.

There have also been widespread issues with deliveries – largely down to a reported shortfall of 90,000 drivers – and difficulties in obtaining shipping containers.

It comes as the British Retail Consortium (BRC) warned that price increases could last into the winter months; BRC Chief Executive Helen Dickinson commented that “Food retailers are fighting to keep their prices down as far as possible. But mounting pressures – from rising commodity and shipping costs as well as Brexit-related red tape, mean this will not be sustainable for much longer, and food price rises are likely in the coming months.

“Disruption has been limited so far, but in the run-up to Christmas the situation could get worse, and customers may see reduced choice and increased prices for their favourite products and presents.”