Cheeky Rascals is delighted to share that it has been appointed as the UK distributor for Rockit.

The innovative sleep brand will be joining Cheeky Rascals’ extensive nursery portfolio to take the award-winning brand to the next level and nurture relations with retailers across the country.

Rockit stroller rocker

Rockit is renowned for its innovative sleep products and most famously for its best-selling Rockit stroller rocker. Suitable from birth, Rockit cleverly attaches to a pram or stroller to maintain a continued gentle movement, helping to settle a little one to sleep. Having been spotted being used by celebrities such as Declan Donnelly, the innovative gadget is fast becoming a favourite for new parents across the UK.

Zed sleep aid

Sitting alongside the flagship product is Zed, a genius sleep aid that creates gentle vibrations in the cot to sooth tiny dreamers and features a handy nightlight to comfort little ones. Rockit is also launching a highly anticipated new product at Harrogate this year, which will be on display at the Cheeky Rascals stand (King’s Suite KS18) for retailers to find out more and see the product in action.

Cheeky Rascals Marketing Manager, Leonie Hayward, commented:

“Rockit is a forward-thinking British brand that designs all its products in-house and we are delighted to have them onboard to join the Cheeky Rascals family. They have got an international reputation and they focus on solving real issues experienced by parents, so we are excited to build and continue to grow the brand’s success. Rockit is a great addition to our existing line-up of brands.”

About Cheeky Rascals

Cheeky Rascals has been sourcing innovative baby and nursery kit for over 25 years, including everything from pushchairs to home safety essentials as part of its ever growing portfolio. Started as a kitchen table business by mum of three, Selina Russell, Cheeky Rascals has continued to make huge steps in the nursery industry, distributing to some of the best-known retailers in the country including John Lewis and JoJo Maman Bébé – as well as selling directly to families via its online store.

 www.cheekyrascals.co.uk