Now mealtimes can be fun and stress-free with the new vital baby® NOURISH™ weaning and feeding range.  Made from safe and soft phthalate-free and BPA-free materials, vital baby® NOURISH™ products have been designed to help little ones gain confidence with eating and to help make life easier for parents and carers.

The range includes:

– start weaning spoons

– snack on the go™

– cutlery ranges for every age and stage

– scoop™ bowl and feeding set

– power™ suction bowl and plate

– store & wean™ pots 60ml & 120 ml

– perfectly simple range of everyday weaning and feeding products

Ideally sized for little hands and mouths, the products help make baby-led weaning, self-feeding and parent-led feeding simple, fun, playful and less messy! With the new collection of bright, colourful and engaging mealtime and snack accessories, vital baby® NOURISH™ is with families every step of the way throughout baby’s and toddler’s weaning and feeding journey.

Snack on the go!

Snack-time is super fun with the vital baby® NOURISH™ snack on the go.  Perfect for little hands to reach their food through the soft silicone slatted lid, the easy access and non-spill lid design of the snack on the gomakes self-feeding snacks simple and less messy for little one.  The easy to hold handles are carefully designed to be comfy and perfectly curved to fit tiny hands, and the fresh seal lid helps to keep contents hygienically locked away until they are hungry for more!

I got the power!

With super suction power, the vital baby® NOURISH™ power™ suction plate and vital baby® NOURISH™ power™ suction bowl have been designed to help prevent tipping and spills.  They stick to baby’s highchair or a table, and have been proven to have the strongest suction pad available. Easy to use, simply place on a table or baby’s highchair tray, lock and twist for less mess and less stress at mealtimes!

The scooped sides of the plate help little ones gain confidence with feeding from their own ‘grown up’ plate, and the integrated pot is ideal for dipping food into baby’s favourite sauce or dip.

The vital baby® NOURISH™ power™ suction bowl with built – in channels helps toddlers guide food to the front of the bowl making it easy for them to scoop their food with confidence.  With its very own hygienic spoon cover, chunky feeding spoon and lid included inside, this baby bowl is the perfect solution to messy mealtimes!

The vital baby® NOURISH™ range of practical yet fun and bright feeding products has been designed to make weaning and feeding as enjoyable and easy as possible. The range is available from October and includes bowls, plates, cutlery, snack pots, and freezer pots for every age and stage. It will be on display at K+J for the first time in Hall 11.2, stand G040.

For further information visit For trade enquiries contact: or call + 44 (0)1707 262200


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The Media Snug

+44 (0)1462 530333


vital baby® is a family-run business, helping and advising parents for over 35 years.  They offer high quality award-winning products that are innovative, useful, easy to use and above all, safe.  Up until now, they have been best known for their weaning, hygiene and toy ranges, but this year have launched a new range of products for all families’ needs.

As a family brand through the generations, they care about all parents-to-be, mums, dads, carers, grandparents and, of course, babies as though they are part of their own family.

They aim to provide innovative products to parents at an affordable price to help make family life that bit easier, relaxing and more enjoyable.