Joolz has announced a new partnership with Mamas & Papas, with the trusted retailer now stocking the brand’s iconic Aer+ pushchair.
Customers are now able to purchase the much-loved Aer+ in two striking colours (Mighty Green and Refined Black) through the retailer online, and across 18 Mamas & Papas stores.

“We are thrilled to be working together with Mamas & Papas”, said Kerry Anderson, Marketing Manager from Joolz. “We know the brand shares a similar ethos to our own, making this a great fit for Joolz, and to support getting the new and improved Aer+ in front of even more parents is a fantastic development for the year ahead. Ultimately supporting brand awareness and further building on our current and ongoing growth.”

Having selected a true icon, the new and improved Aer+ is as light as a feather (weighing just 6 kilos) with the ability to fold (and unfold) in just one second, one handed. A favourite with families worldwide for good reason, it is made from 100% recycled fabrics and now with a number of exciting updates, it is sure to be a hit with the Mamas & Papas customer.

The evolved design of the Aer+ includes all the features the predecessor is known and loved for, but now includes further innovations to make families lives even easier. Not only does the Aer+ boast updated ergonomic seat with more space, but also with a swift adjustment it can be brought into a full lie flat position. Not forgetting, a new bigger ventilating SPF50 sun hood, improved wheel design, LED light* for safety and a bigger basket (17L) for all the essentials! 

The Aer+ cot also has a new Peek-a-boo window to keep an eye on little ones and an improved folding button. Keeping things simple and time efficient, the completely unique one-piece fold design enables parents to pack away the pushchair without having to remove the cot – genius!

Perfect for travel, the Aer+ perfectly fits in an overhead locker so is ideal for family adventures and city trips, without having to compromise on comfort for little ones. All now available from Mamas & Papas.

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About Joolz

Joolz is a premium Dutch stroller brand that is committed to putting the new generation of parents in control. Parents who are determined to create a more beautiful world for their children and themselves. They help with products and services designed for real life so that parents feel comfortable and balanced. Their 10-Year Transferable Warranty guarantees that the strollers are made to last and that generations of parents and children can enjoy them. Joolz was founded in 2007 and has grown into a group of professionals, mostly parents, who work from their sustainable headquarters in Amsterdam. Joolz strollers are available in more than 50 countries in Europe, Asia, Australia and the United States. And for every stroller they sell, they plant a tree in the Joolz Birthforest.  It is their contribution for the generations to come. Watch the Joolz brand movie here.

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