Janod partners with WWF with new eco-friendly toys
French toy brand Janod announces an exciting collaboration with WWF for a brand-new collection of eco-friendly toys.
As part of a wider promise to help the planet, Janod is thrilled to be working alongside one of the biggest environmental organisations in the world. The partnership comprises more than 30 sustainably made, fun-filled products from animal themed push alongs, to underwater themed 3D jigsaws, designed to inspire and engage the next generation of animal and nature lovers.
Created using 100% eco-responsible materials* the whole collection is aimed at educating children aged 1-7 years and up on the importance of looking after the planet we live in. Janod will donate a percentage of the proceeds from every WWF® product sold to support the actions of the remarkable NGO.
For the littlest of explorers the collection includes the perfect first toy; the Forest Stacker, this wooden game will help babies get to grips with objects specifically designed for their age, with bright colours giving them their first taste of mother nature! To help little ones develop their motor skills and of course ignite their imaginations, the Push Along Rhino and Pull Along Elephant will be firm favourites! For growing minds, aged 2 and above, the Balancing Coloured Sloths will not only provide hours of fun but also teach children about these important little bears!
For larger adventurers the collection is comprised of various imaginative games, sure to spark the interest of any budding zoologist! This includes two timeless 3D puzzles, including an adorable Koala and uber-cool Whale, encouraging children to explore their construction capabilities with hours of fun. Moving towards testing the balancing skills of even the most gentle of children, the Animal Stacking Game consists of 28 wooden pieces representing animals, trees and other objects – it will educate children about precious forests that make up the most important habitats on earth.
A spokesperson from Janod UK said: “This collaboration is something we’re really proud of. Not only does it reflect the ethos at the very heart of our brand, it’s truly been a privilege to create a range of toys that will help educate children on the importance of looking after planet earth, as well as directly support WWF’s efforts. We hope this range will inspire the next generation and encourage them to stand up for wildlife and the natural world in the future.We recognise that our most basic needs are dependent on a healthy natural world, which is currently under threat so inspiring the youngest members of our society to care about the flora and fauna is essential. The protection of the planet is key, what we produce today will affect our children’s tomorrow so let’s act together!”
*FSC®-certified wood and cardboard from sustainably managed forests, organic cotton and water-based paints.
Founded in 1970, the experts in wooden toys are proud to still offer a full collection of creative play solutions today. With international success, Janod continues to create innovative toys which are guaranteed to be treasured for years to come. From the famous wooden rocket (which recently celebrated its 50th birthday!) to ride ons and construction toys, the Janod collection is sure to keep all little ones inspired with hours of endless fun.
The aim of this exciting new collaboration, bursting with gorgeous toys, is to make children aware of the importance of protecting the environment and to pass on to them – in a fun way – some key messages about the preservation of biodiversity.
A wooden toy’s carbon footprint is 25 times lower than that of a plastic toy – our actions today will determine our children’s future. Let’s act together! Janod will donate a percentage of the proceeds from every WWF® product sold to support the actions of this NGO. Therefore, by choosing these products, people are contributing to the commitments and actions of the WWF®!