5000 Wheelybugs, 20,000 Hipseat Baby Carriers and 9000 Christmas Toys.
That’s how many items Rose Slocombe estimates she has wrapped and despatched as she celebrated 20 years of service at Hippychick, last week. 

Rose has been working with Hippychick since 2002, shortly after the business was founded by Julia Minchin in 1999.

“At the beginning it was just me and a friend (who had offered to help) managing everything, including despatching our founding product, the Hippychick Hipseat.  At the time, it was an absolutely revolutionary baby carrier and immediately went stellar with new parents“, says Julia.

“Hipseats were piled up all over our sitting room floor, up the stairs, in the garage, literally in every available space.  That’s when Rose joined us, and thankfully she’s been with Hippychick ever since.”

As Hippychick has grown and evolved over the years, Rose has remained a constant, reigning supreme in the warehouse, executing her wrapping skills with efficiency and aplomb to meet the demand for orders.


Rose has been featured in media several times, offering video demonstrations and hints and tips on how to wrap Christmas gifts. Here are her top wrapping tips for Christmas 2022
  1. The quality of the wrapping paper is EVERYTHING.  There might be a lot of cheap paper around to tempt you, but poor-quality paper can tear easily, and is therefore a false economy. But you don’t need to go overboard. Recyclable rown parcel paper is always a good choice and leaves you with plenty of scope for artistic licence – with ribbons, felt tip pens and colourful gift tags.
  2. Layered tissue paper is also surprisingly strong and flexible – ideal for wrapping soft gifts such as cuddly toys. 
  3. Never trust your instincts.  You need to be absolutely sure the paper you are working with is the right size.  There’s nothing more frustrating than working with a piece of wrapping paper that doesn’t quite meet in the middle! 
  4. Place the gift in the middle of your wrapping paper.  Make sure that the paper will cross with room to spare, over the largest part of the gift.  Err on the side of generosity – always!  You can cut back, if necessary. 
  5. Preparation, preparation, preparation.  Use a table (not the floor, particularly a carpeted one).  Make sure you have all the tools you might need to hand and within easy grasp including sharp scissors.  A steel ruler will tear paper with great accuracy and a sharp edge. 
  6. Find a box!  As we all know, wrapping something with straight edges is so much easier and neater.  So always keep things like shoe boxes to accommodate particularly awkward shapes. 
  7. Double sided tape will add a professional touch.  And always double fold the paper to create a neat, straight edge before applying the tape. 
  8. Use your fingernail along a fold line to create a sharp edge
  9. Put on some Christmas music.  There’s nothing like a Christmas classic to get you in the mood for a wrap. 

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