Breastfeeding brand, Medela, has launched its new Freestyle Hands Free in-bra double pump.
Designed by experts and featuring the brand’s unrivalled, researched based technology, the iconic, powerful, and trusted Freestyle pump has been adapted to further support the modern mother.
Backed by science and designed to support all women
Medela’s brand new wearable Freestyle Hands Free in-bra pump not only adapts to fit each mum’s individual shape for maximum comfort, it produces more milk in less time, thanks to its research-based 2-Phase Expression technology, which mimics baby’s natural sucking rhythm.
Compact, discreet, and easy to use
Designed with multitasking mums in mind, the latest pump is compact, discreet, and easy to use, ensuring it seamlessly fits into mum’s daily routine. Whether pumping on a daily walk, whilst playing with their little one, when working or reading a book, the USB chargeable Freestyle Hands Free adapts to fit around the user, supporting every breastfeeding journey whether at home or on the go.
Fitting within most nursing bras, the ultra-lightweight collection cups, at only 76g each, are amongst the lightest available on the market. Anatomically shaped, the cups are thoughtfully designed to maximise milk expression whilst offering comfort by reducing compression of breast tissue. Further to this, as the pump is composed of only 3 parts, it’s super simple to put together, easy to clean (and dishwasher safe), making mum’s life even easier! Supporting mums to have the most effective pumping sessions with ease, the pump motor can simply be popped into a pocket, keeping things hands free.
Medela’s Marketing Manager, Charlotte Price, commented:
“We are thrilled to launch the Freestyle Hands Free double pump for mums in the UK. We know how important it is to have flexibility as a busy mother, so being able to express hands free has become vital for many, however we didn’t want to rush this advanced design as it was imperative the pumping results stayed at the trusted and reliable Medela standard. We have meticulously researched and designed this pump, incorporating Medela’s unique research based knowledge for the very best (most comfortable) pumping performance, that makes our pumps so effective. Having the in-bra element – combined with Medela’s unrivalled technically – is a total a game changer.”
For the last 60 years, Medela has been supporting women in their breastfeeding journeys – the brand is devoted to creating efficient and effective products that are developed with science in mind, whilst continuing to invest heavily in breastfeeding research. The latest innovation, the Freestyle Hands Free, incorporates the researched based technology the brand is best known for, but now taking things in-bra and hands-free to further support mum’s changeable daily routine.
Medela have been supporting breastfeeding mothers for over 50 years, and thanks to their extensive research into the science of breastfeeding their breast pumps are trusted and loved by parents, celebrities and healthcare professionals across the globe. Their breast pumps have won countless awards, including a Which? Best Buy, and are found in 75% of UK hospitals.