Taking place on the 6th-10th June, Child Safety Week returns for its annual awareness campaign to inform parents of dangers around the home.
Ready to support parents with simple, yet truly effective and vital home safety solutions whilst also promoting best practice with child safety, award winning safety experts, Fred, have shared their top 6 products to prevent danger and keep little ones out of harm’s way.
With a worrying 41% of parents sharing that they have never installed cupboard safety locks, and a further 37% never having used a stairgate, Fred is more passionate than ever about educating on the dangers around the home, whilst offering simple and straight forward solutions. The complete range promises the highest quality and proudly exceeds safety standards to offer parents peace of mind within their family home, including easy to use safety locks and innovative stair gates.
The risk of injury at home is shockingly high with over 67,000 children being admitted to hospital in 2020. There are many hidden dangers around the home – simple actions such as leaving a hot drink on an unattended table could lead to a serious burn; unlocked cupboards could catch little fingers and leave children at risk of finding something they shouldn’t, and open staircases could lead to a dangerous fall, However, with a few thoughtful additions to everyday life, parents can reduce the risks (and worry) significantly.
Experts at Fred have highlighted 6 areas for parents to consider this Child Safety Week:
Stairs – keep children away from dangerous staircases and even separate rooms in the house to ensure they are out of harm’s way with Fred’s range of Stairgates
Bed/Crib Safety – parents may consider bed and crib barriers to prevent any unnecessary falls
This Child Safety Week, the Fred and Cheeky Rascals teams are encouraging families to familiarise themselves with the risks and take precaution where necessary. For a useful guide on keeping children safe during lockdown, please visit the Child Accident Prevention Trust’s website.
Founder of Cheeky Rascals, Selina Russell, commented:
‘This Child Safety Week, we are encouraging families to look around their homes and consider the simple changes they can make to make their environments safer. With the numbers of accidents around the home in such worryingly high numbers, we are passionate about sharing the safety knowledge we have, as well as demonstrating the effectiveness of the Fred product range. We are so proud of offer a range that exceeds safety standards, with hero items such as our stairgates and Multiple Purpose Blocks being total essentials in a home with young children.’
Exceeding current home-safety standards, Fred consistently delivers high quality products alongside clever features and thoughtful design. This winning combination means that not only is it easy to assemble, but that every product will stand the test of time, thanks to the thoughtfully selected, long lasting and durable materials. As a member of The Global Alliance for Child Safety, it is clear that Fred take seriously their commitment to advancing the home safety category. http://fredsafety.co.uk
About Cheeky Rascals
Cheeky Rascals has been sourcing innovative baby and nursery kit for over 25 years, including everything from pushchairs to home safety essentials as part of its ever growing portfolio. Started as a kitchen table business by mum of three, Selina Russell, Cheeky Rascals has continued to make huge steps in the nursery industry, distributing to some of the best-known retailers in the country including John Lewis and JoJo Maman Bébé – just to name a few, as well as selling directly to families via its online store.