Iconic teething and baby gift brand, Cheeky Chompers, is thrilled to unveil a brand-new print into its ever-growing collection. The new ‘Every Cloud’ design was created to celebrate all the lockdown bumps and babies and the range will not only support little ones on their teething journeys, but also aims to make a big difference to UK charity, PANDAS, the country’s most recognised and trusted support service for families and their networks who may be suffering with perinatal mental illness.
Having seen the calls to their helpline increase by 240% during this year of uncertainty, Cheeky Chompers wanted to help in some way. The brand will be donating 10% of all profits from the Every Cloud range to PANDAS to help put a smile back on the faces of parents, and teething tots alike!
The charming print has a classic colour palette of white and grey and features adorable smiling clouds, shooting stars and pastel rainbows. With the addition of a beautiful silver stitching around the clouds, it is sure to be a popular choice for the year ahead, symbolising the silver lining that the many lockdown births represent!
Available in a number of the brand’s products, including the Neckerchew teething bib [pictured], Neckerbib super absorbent dribble bib and Comfortchew baby’s comforter with teether, the new range makes a special gift and memento for all the babies born during the last year.
As well as supporting PANDAS through sales of the new print, the Cheeky Chompers team have also been fundraising for PANDAS by taking part in Scotland’s Virtual Kiltwalk, walking 500,000 steps – that’s one step for every baby born during the lockdown year.
Commenting on the Every Cloud range, Julie Wilson, co-founder of Cheeky Chompers said:
“We are so thrilled to be launching the Every Cloud range, designed to really celebrate all those silver lining lockdown bumps and babies. Not only is it an adorable collection, but we’re also supporting such a great cause through our sales. I am sure the unisex print is going to be really popular, especially for the boom in baby showers coming up!”
With more than one million products sold to date the Cheeky Chompers product range is available in 50 countries as well as John Lewis, JoJo Maman Bebe, Smyths Toys, The White Company and a range of great independent retailers across the UK.
The Cheeky Chompers range comprises the Neckerchew, Comfortchew, Neckerbib, Chewy the Hippo Bath Teether, the Cheeky Blanket and the Muslin Collection comprising four innovative products made from brilliantly breathable 100% organic including the innovative MultiMuslin with six clever uses. 2020 has seen the launch of the Cheeky Chompers Animal Teether Collection and Handychew.
The brand has just won 3 Loved By Parents Awards for the Neckerchew, including Platinum for Best Teething Aid and Best Baby Gift and Gold for Best Teething Product.