This year, JPMA is helping educate parents and caregivers on the safe selection and use of juvenile products, while encouraging baby and children’s industry leaders to become safety ambassadors through public engagement.
As a Baby Safety Month Ambassador, Colgate Mattress (which is also celebrating its 65th anniversary this year) is committed to helping parents understand safe sleep practices to ensure that babies’ first years are safe, sound and happy. They were the first participant ever welcomed into the JPMA certification programme for full size crib mattresses.
Safety tips for parents
Keeping babies safe is an international issue, and Colgate Mattress has shared safety information for parents on its website.
The tips cover car seat installation, mattress safety, safe crib placement, room temperature ranges and the importance of smoke and carbon monoxide alarms.