ADAC award-winning Thule car seats launch in the UK
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Launching its brand new range of car seats in the UK on 14th November, Thule are announced as test winners in the prestigious ADAC test for its Maple (Stage 1 Car Seat) and Thule Alfi (Isofix base)
Thule Maple and Alfi received a score of 1.6 – scoring higher than all competitors in this world-leading extensive car seat safety test. Thule have also been awarded a Which? Best Buy for the Thule Maple + Alfi base.
By entering the car seat category, Thule now offers a comprehensive product portfolio from life’s earliest adventures, ensuring a seamless journey as families grow.
For car seats, the primary focus is on safety, and safety has been a core part of Thule’s DNA for over 80 years. The engineers, together with the award-winning design team, rigorously test the car seats at the state-of-the-art Thule Test Center, surpassing standards and exceeding expectations.
Safety Starts with Installation
However, safety isn’t solely about crash test performance; it begins with proper installation. This is a significant challenge for many consumers, as nearly half of all car seats are improperly installed. Thule’s car seat system offers clarity, simplicity, and reassurance through its intuitive design and innovative Thule SenseAffirm System. Both the infant and toddler seats are equipped with the Thule Impact Protection System, which shields against side, rear, and front impacts, providing comprehensive head protection.
Easy as Dock, Lock, and Go!
The EasyDock technology simplifies mounting the car seat to its base, particularly crucial for infant seats to avoid disturbing a sleeping child. The intuitive cone-shaped interface makes installation virtually effortless. Dock the seat at any angle from the car door, rotate to lock it in place, and it’s ready to go.
Designed for Comfort and Peace of Mind
In addition to prioritising safety and distinctive design, Thule emphasises ergonomics for both parents and children. The infant seat features an ergonomic lie-flat position on strollers, premium materials, and a large water-repellent and sun-protective canopy. It is also compatible with Thule’s award-winning strollers, allowing for easy transitions from home to stroller, to car, and on to the destination. The toddler seat provides three recline options, premium soft materials, a large headrest, and a soft, removable comfort liner with padding for a comfortable ride that toddlers will appreciate.
About Thule
The Thule brand was established in Sweden, 1942. Under the motto ‘Bring your life’, Thule globally offers a wide range of premium products for active people that allow them to bring what they care most for – safely, easily and in style. The products are sold in more than 138 countries. Thule is the largest brand in Thule Group.
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