Wheeled Goods and Accessories

A
pushchair is probably the most important thing a new parent will buy. It is certainly one of the most expensive - especially if they get it wrong and end up buying more than one!

The choice facing the new parent is overwhelming. No way are they going to be able to consider every one on the market. So how do they decide?

First, there's the ever present internet and the 'reviews' found there and what friends and relatives have bought. These all depend on some other parent knowing about a particular product. Could this be why sales of some pushchairs suddenly take off? A good set of wheels and people talk about it, so more people buy it so more people talk about it so more people buy and so on.

But a pushchair that's selling well will attract the attention of the internet sites and the attention of parents seeking the best possible price. The result is that the price – and therefore margins – fall. Maybe it is best for new parents to buy a popular model, but perhaps not in the interest of retailers to sell them!

The secret as always is for retailers to find good pushchairs at a good price from lesser known brands - and plug them as much as they can! Without any help, a new parent is unlikely to know what they will need and a good retailer will help.

The most important features are probably (not in any particular order!)

  • whether they need/want a travel system or a carrycot
  • rearward and forward facing - or not
  • swivel or fixed wheels
  • adjustable handles
  • ease of folding
  • suspension
  • leg/calf support
  • type of tyres
  • weight

And, of course, the colour/style and the price!!

So, they've got the pushchair and they think that's all they'll need for going out and about with baby. Not so! If the heavens open, they'll need a raincover, and if the sun makes an unaccustomed appearance and shines brightly, baby needs a sunshade.

Baby also needs naptimes so sleep covers help baby to sleep in the buggy without distractions, enabling parents to still be about their business without messing with this all-important routine. There are many dedicated products for this purpose, and are far better than fussing and struggling with a blanket. Sleep covers can also double up as protection from the sun, as parasols and sunshades, whilst looking attractive, have very little in the way of effective protection. Explaining the facts about SPFs and the need to protect baby's delicate skin - even in the average British summer - is something you may need to do.

Footmuffs could be considered a perfect product. Inexpensive but extremely practical, they create a more individual look to a pushchair, which can appeal to many parents. There are a number of superb designs along with some luscious fabrics which can be a joy to touch. Fashionable and practical, what more could a parent want?

Pushchairs are one of the more expensive products for little ones, and sadly there is a market for stolen ones. Surgeries and the like don't help matters by insisting that such items be left outside, where they're vulnerable. New parents are likely to be unaware of the risks, so it is entirely down to the retailer to point out that their new purchase is easily protected by a buggy lock. With several on the market, there's plenty to choose from.

Entertaining baby with toys whilst on the move is something worth considering, along with the required gadgets to prevent them from being lost overboard. There are also gizmos and inspired ideas to help the parents, from places to keep keys to handy holders that store drink bottles and cans.

In fact, the accessories available for pushchairs and buggies are so varied in use and style that the extra sales cannot but help the bottom line!


Oyster3 by BabyStyle

The latest in the multi-award-winning Oyster series from BabyStyle is the revolutionary Oyster3.

Those very clever technical people at BabyStyle have designed their best pushchair yet, using vital input from parents and testers about what they really want from a pushchair.

In pushchair mode, the Oyster3 will fold with the seat in both forward and parent facing positions, the compact fold means that it is even easier to carry, store and transport, and once folded there is a really useful retracting carrying handle, making it easy to lift and carry.

The chassis is available in Oyster City Grey and Mirror both of which are finely finished with a handstitched textured handle. The foam filled ER tyres are not only puncture proof but give a longer, trouble free life and all-round suspension ensures that the Oyster3 will handle all kinds of terrain.

A coordinating carrycot with a rocker base and optional stabilisers is available and a range of car seats can be fitted using the Multi Car Seat Adaptors to create the perfect travel system (recently selected as one of 5 Mumsnet Best Travel Systems 2019).

For more details of the Oyster3 contact BabyStyle UK Ltd.

www.babystyle.co.uk


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All-Terrain is a Peach with iCandy

Combining sleek sporting touches and off-road capability, the new iCandy Peach All-Terrain is the first of its kind that can upgrade from a single to a double pushchair with the ability to interchange between both configurations.

With over 70 modifications to the previous model, this innovative evolution epitomises the meticulous design and innovation for which iCandy is renowned.

Taking multi-functionality to an unsurpassable level, for the very first time the Peach All Terrain can upgrade into a double pushchair using the iCandy converter kit. The freedom to transport two children simultaneously, be it twins or a toddler and baby, does not compromise the single footprint of the pushchair.

Engineered to master the countryside, the Peach All-Terrain boasts multi-wheel functionality, offering the option to quickly convert the pushchair from single mode using three or four wheels to double mode using four wheels. This manoeuvre is a simple process of unlocking the front swivel wheel and replacing it with the two wheeled option.

Alongside functional features such as puncture proof tyres and a swivel bumper bar, the All-Terrain boasts design led detailing such as a sport luxe draw cord to control Aeromesh ventilation exposure on the extendable SPF50 canopy.

Integrated within the large basket, boasting 10kg capacity, is iCandy’s unique carry strap which makes it easy to transport the pushchair when folded. The All-Terrain features iCandy’s one hand fold and locks automatically as the pushchair is folded.

Reflective of the pushchair’s rural inspired character, the iCandy Peach All-Terrain will be available in Forest, a deep green colourway, which is complemented by style led grey webbing to create a two-tone colour. These stylish touches are combined with go-anywhere capabilities to achieve a true sporting powerhouse, plus with iCandy’s unique 5-year warranty, the Peach All Terrain is certainly built to last.


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A trio of products from Cheeky Rascals

First up is the Familidoo Air; the perfect combination of lightweight and easy to fold with cool design and practicality.

The Air has all the features needed in a lightweight, super-compact buggy, including an easy to operate one-handed fold that’s ideal in today’s fast-paced urban environment where time and space are hard to find. Suitable from birth up to 15kg in weight.

Get the look with the mima xari. No longer bound by collection rules, it’s possible for parents to choose their xari for a truly personalised experience. First, choose from five chassis colours: Elegant Black, striking Aluminium, fashionable Rose Gold, Graphite Grey, or the NEW Champagne Gold. All chassis colours combine perfectly with any Mima collection. Second, choose a striking base colour for the seat, canopy, basket covers, and sleeves. And lastly choose from the stunning starter pack colours to create a winning combination.

zigi by mima is a beautiful compact buggy. Underneath its sleek, modern and very mima-esque looks, zigi hides some sophisticated engineering. It’s sturdy, but still lightweight – only 8.4 kg/18.5 lbs - and is incredibly easy to handle. With compact, one-hand folding, folding is a breeze. The super compact folding size (L45 x W26 x H56 cm) is accepted as cabin luggage with most airlines.

To find out more contact your Cheeky Rascals Sales Representative

www.cheekyrascals.co.uk
01730 895761


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City Slicker – the Via from Bebecar

Via is the brand new, seriously sleek pram from Bebecar. It’s a modern-styled, compact-folding chassis with the feel of a luxury pram.

The Via chassis has been carefully engineered to make every journey more comfortable for parents and babies. The rear wheels contain ball bearings, and the chassis has adjustable suspension for smooth pushing as the baby grows. Compared to its all-terrain sister, the Via Cross, Via has a slimmer, lighter chassis and low-profile wheels, designed for city living.

Via is the only Bebecar chassis to feature a zipped mesh panel in the carrycot base, along with one in the hood for excellent ventilation. The carrycot has a reclining backrest and washable cotton liner.

The padded pushchair seat can be placed on the chassis in forward- or parent-facing positions, and is simple to attach and remove with one hand. It’s also suitable from birth, as it can lie completely flat. The pushchair seat folds to a truly compact size, so it’s easy to store and will fit comfortably in the boot of the car.

For 2019, the Via is available in a selection of fabrics in cool neutral shades from Bebecar’s stain-resistant Magic range. Matching group 0+ car seats and accessories are available in all colours, for add-on sales.

www.bebecar.co.uk
01692 408801
sales@bebecar.co.uk


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The innovative didofy Lotus

The innovative didofy Lotus is designed by parents for parents with one simple aim - to provide a reliable, safe, smart and highly practical stroller which is easy to use.

The Lotus features a 3-in-1 travel system, which is suitable for use from birth up to a weight of 25kg. This 3-in-1 travel system consists of a carrycot, pushchair, and raincover, and car seat adapters are available.

Auto-folding at the touch of a button, this new must-have parenting essential, is unique to the market, taking eight seconds to open and seven seconds to fold down. This feature makes it perfect for parents when they are out and about with their hands full, as it means no more wrestling with complicated folding mechanisms while multi- tasking with baby, a sibling or shopping. It is also the ideal stroller for those with back problems, or mums recovering from C-sections, as it means less bending down.

It also features an advanced in-built suspension which provides a smooth ride for the baby and easy one hand manoeuvring for the parent. It charges simply by plugging into the wall using the USB socket and the battery has capacity for 32 opens/close cycles.

The didofy Lotus is available in premium fabrics in five handpicked stylish colours - black, grey, navy, teal and pink.

RRP - £950

Contact:
sales@didofy.com
www.didofy.com


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Invictus for the discerning retailer

Invictus is the up and coming brand in the UK. This Belgium brand is only for discerning retailers who are specialists in selling beautifully crafted strollers.

The Invictus V-Plus is entirely made in Europe both in design and manufacture, ensuring that unmissable stylish look that only true top quality European made products have, with comfort and quality as its key theme. The new Rose and Onyx fabrics on matching frames introduced at Harrogate are causing a stir on the shop floor though the top-selling Mélange and Light Grey are still popular.

The Invictus V-Plus is offered as a complete package including the V-Plus stroller, a large solid carrycot, and an infant car seat. It also comes with such luxury accessories as a sleeping bag style foot muff that grows with the child, the essential matching mothers’ bag and naturally a rain cover and bug net. It also come equipped with hand gloves, perfect for those freezing winter days and a cupholder for those Costa Coffee's. The only extra is the optional ISOFIX base. Every part of the Invictus V-Plus has that little extra luxury – even the car seat has a full cover to keep baby safe from cold weather and harmful pollution.

When it comes to materials only the finest will do yet prices are still reasonable! The Invictus V-plus with shiny a polished aluminium frame retails at only £799.00. The ultralight Carbon Fiber frame weighs in at just 3.95kg (5.95kg with the wheels) yet retails at just £1599.00.

The Invictus V-Plus is distributed in the UK and Ireland by Invictus Baby UK based in the South East of England. We offer not only excellent margins but that all important support that retailers need.

Call us today to find out more!

www.invictusbaby.co.uk
Tel 01268 267 056
Email admin@invictusbaby.co.uk


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