Award-winning breastfeeding

The Bshirt is a multi-award-winning breastfeeding vest top designed to improve women’s confidence breastfeeding in public.

The Lift the Flap top looks just like a normal vest top so can be worn on its own or underneath a mother’s favorite clothes. Made in a range of colours from wardrobe staples like black and white to something brighter, it’s designed to be worn with regular clothes to enable new mums to keep their sense of personal style and feel like themselves again.

When baby wants to feed, it really is as simple as lifting the flap to allow mum to unclip her nursing bra and letting her little one to latch on easily.

The Bshirt is ethically made with super-soft organic cotton and is available in sizes 6 to 20. The brand is a social business founded by two mumpreneurs with many years of breastfeeding experience between them, who have made it their mission to help to normalise breastfeeding in the UK. The Bshirt has been proven to improve confidence breastfeeding in public, with 83% of customers feeling more confident after wearing their Bshirt.

The Bshirt has won multiple Gold and Platinum awards including ‘Best Breastfeeding Clothing Brand’, ‘Best Nursing Top’ and ‘Consumer’s Choice’.

The Bshirt is available to buy online at and is available to buy wholesale. The Bshirt is the perfect item to stock if you don’t want a lot of maternity clothing on display but still want to offer breastfeeding mothers a wardrobe staple product that can transform their lives. The Bshirt is organic cotton and ethically manufactured, so suits an ethical consumer profile. Boxes and displays can be provided on request.

Please get in touch with for our lookbook and wholesale price list.

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