Cheeky safety with Fred

Fred is the result of years of collaborative effort between a father and son team of Danish designers (with almost 60 years of experience with home safety products!), and product specialists from the UK, USA, Germany and China.

Every one of the team is deeply committed to improving child safety – and there is a lot we can do.

Every week, at least 1 child under 5 is killed in the UK in an accident, more than 75% of these fatal accidents happen in the home. 60 under 5's are hospitalised each week as a result of a burn or a scald, and no-one knows how many more are hurt to a lesser extent (data taken from ROSPA accident statistics).

Nothing beats parental supervision, but accidents can happen; each and every clever little idea from Fred is designed to improve child safety to give parents peace of mind. Safer by design and engineered using high performance materials, Fred products are fantastically quick and easy to install. Our findings are that too many safety products are bought and never installed so we have put a lot of effort into simple, full colour you-can-do-it instructions and videos.

EZ-Tools™ simplify the tricky lining up of locks and catches, spirit levels and fittings are included as required and we use adhesives wherever it is safe to do so.

Find out more at www.cheekyrascals.co.uk or www.fredsafety.co.uk


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