Cybex launches Japanese inspired fashion collection

Cybex, the global company renowned for its luxurious car seats, baby carriers, and pushchairs, is continuing to lead the way in innovation and design with the launch of its new Koi Fashion Collection.

Officially launching in the UK this month, the Koi Fashion Collection has been inspired by Japanese mythology and the latest fashion trends to hit the runway this year.

The new Cybex Koi Fashion Collection, which is part of the Cybex platinum range, represents calmness, crystallisation, strength and happiness, and combines state-of-the-art technology, materials and tailoring.

Now available across independent retailers, nationwide, the Koi design will be featured across the four platinum products including the Priam, Mios, Cloud Q and Yema Tie.

Featuring the enigmatic underwater creature, the collection has been designed with premium appliqués and embroidery on a unique reflecting crystal silver material, which brings this colourful aquatic animal to life while helping little ones drift off into fanciful dreams.

Just like the underwater jewel itself, modern fashion-conscious parents can go with the flow of the urban landscape with the Koi Fashion Collection.

Luke Burns, UK GM said: “Cybex is not just about safety and functionality but it’s also about exceptional design and how our products seamlessly fit into the lives of modern parents.

“Our ambition is to always be one step ahead with innovation and design, and offer a range of products that uniquely reflect a parent’s lifestyle and personality.

“We are delighted to be launching the Cybex Koi Fashion Collection in the UK which we are confident will appeal to a wide range of customers.”

For more information and for product availability, please visit www.cybex-online.com


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